Waterfall Fitted Furniture was founded by Craig, who has spent more than 15 years in the fitted furniture industry, including time with Hammonds and other leading companies. That experience gave him a clear picture of what works well and what does not. Determined to raise the bar, Craig set out on a mission to do things better in every way, with honesty, craftsmanship and customer care at the heart of it all.

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Based in our Spalding workshop, Craig leads a talented team equipped with everything needed to design and build truly bespoke furniture. Nothing is ordered in or compromised. Every element is crafted on site, which means the designs are genuinely tailored to you and your home. From custom paint colours mixed in house to any shade you choose, to smart design solutions that make the most of your space, the results are unique pieces made without shortcuts or false promises.

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Craig personally trains his team to share his meticulous attention to detail, and he inspects every installation once complete to ensure the finish lives up to his standards. Above all, he genuinely cares about delivering a great service and creating furniture that his customers will enjoy for years to come.

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